Saturday 20 March 2010

D&AD Last minute

Andy and myself met last week for the final time to try and finish the last minute brief for D&AD.
Here are the designs so far, it starts with the info graphics that represent the process of booking a holiday on line. The design its self is self explanatory. The design primarily sits at the bottom of a pedestrian crossing on top of the button. The other way of presenting the design was to print it on a pillow that would sit on each of the carriages on the underground tubes. Both these examples explore the idea of connecting lastminute.com with peoples spontaneous use of there spare time.

No comments: